A lead generating website for individuals seeking small loans, this was a fun project which began with a custom logo. Bright colours and friendly photography help bring this site to life.
The key action for this site is to bring users to the application form. This is accomplished by funneling users down the page with useful information, till they are brought to a clear and concise call to action.
In this case, data collection via a form with strict validation to ensure data integrity.
